The Reality Check
If you don’t have a Money Market Fund (MMF) account yet, you’re already behind.
And you’re leaving money on the table.
Where Your Money Should Be
This is where your:
- Emergency fund
- Sinking fund
- Investment accumulation fund
Should be sitting.
Stop hiding your money under the pillow.
Stop leaving it in a bank account earning 0% return.
Your money deserves better.
What a Good Money Market Fund Does
A good MMF gives you 7–12% per annum.
You can access your cash within 48 hours.
Your capital is safe, liquid, and well-preserved.
If you’re stepping into the world of investments, this is your first stop.
This is where you start the journey toward financial confidence and freedom.
The Numbers Don’t Lie
Now look at this:
As of September 2025, Money Market Funds dominated the entire Collective Investment Scheme (CIS) market.
They were holding 59% of the Ksh 679.6 billion under management.
Why This Matters
Because everyone — individuals, corporates, and institutions — knows this is where you park short-term and medium-term cash while earning.
Sanlam MMF leads the pack with 25.8% market share, followed by CIC MMF at 21.3%.
The Question
The question is simple:
Why are you not part of this?
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Alex Mwangi | WhatsApp 0703472299
