How To Start An Agrovet Business In Kenya In 2024

Feeling uncertain about which business to invest in in agriculture? Farming is a highly demanded sector in the country, making ventures like Agrovet business in Kenya quite lucrative. 

An Agrovet business requires an initial capital between Kshs 250,000 and Kshs 500,000. With a strategic location and effective marketing plan, you can earn a monthly profit of Kshs 60,000 and above.

According to Statista, Kenya’s agricultural sector contributes over 20% of the country’s GDP. Hence, it’s a profitable sector with high demand that you can leverage to accomplish your financial goals. 

This guide covers the following:

  • What an Agrovet business entails
  • A step-by-step guide to opening an Agrovet business
  • The cost of starting an Agrovet business
Agrovet business in Kenya

Let’s delve in!

Agrovet Business: What It Entails

An Agrovet refers to a store that deals in agricultural products. They include farming items such as fertilizer, herbicides, seedlings, and other crop-enhancing products. 

The Agrovet business also sells animal products such as feed, medicine, and minerals. Specifically, in Kenya, this venture offers various agricultural products and equipment like wheelbarrows, sprinklers, and cutlasses. 

Depending on your capital amount, you can focus on products or combine products and equipment to maximize your profits. 

Step-By-Step Guide To Opening an Agrovet Business

As a new entrepreneur, it’s easy to be uncertain about business requirements. Here is a precise guide on how to start an Agrovet business in Kenya

Step 1. Research

The first step toward establishing a successful business is conducting thorough research. When implementing this step, start by doing market research to obtain significant information such as:

  • The demand for Agrovet products
  • The fastest-moving Agrovet equipment and products within your region
  • The gap in the market
  • The competition you expect to face

You can also learn the pricing strategy and compare the different suppliers at this stage. When performed appropriately, this step helps you make informed business decisions, maximizing your returns.

Step 2. Where’s Your Business Plan?

A business plan outlines the goals of a business and strategies to accomplish them. It consists of the business vision, mission, objectives, and detailed approaches to achieve them.

When writing your business plan, you should ensure it covers the following:

  1. Market analysis – competition, demand, and gaps
  2. Financial projections
  3. Expected risks
  4. Marketing plans

This document gives a comprehensive guide on market, finance, and business goals, giving you direction. So, don’t overlook this step!

Step 3. Obtain Business Documents

To operate seamlessly, you must secure all the required business documents. They include

  • Business Permit: You can easily complete this step by providing your business name, passport, or national ID and paying the registration fees to the county
  • Pest Control and Products Board Certification: When dealing with pesticides or related products, you need this certificate.
  • KEPHIS Certificate: This document proves your Agrovet business provides original and certified products.

Step 4. Find a Strategic Location

What’s your preferred location?

Does it have water, transportation, and electricity access?

It’s crucial to identify a functional space that will allow easy operation of your business while optimizing its visibility and accessibility by customers. 

Remember, your business location determines how many people see and visit it to get your products and services.

Step 5. Connect With Suppliers

Connecting with the right suppliers in the Agrovet business will build a strong foundation for your operations. So ensure you link with the best products and equipment suppliers to provide your customers with top-quality goods at the best price.

Step 6. Hire Workers

Another key step to running a successful Agrovet business in Kenya is hiring well-equipped professionals. You can ensure this by examining their knowledge of Agrovet items or products.

You should also ensure they have excellent customer support skills to foster a good relationship between your business and customers.

Step 7. Purchase Your First Stock 

After securing legal documents and setting up a space in a good location, you can purchase your stock. The products and equipment you buy should match your market research information.

Typically, it’s advisable you stock fast-moving products such as herbicides, fertilizer, and sprayers. Such items are essential in farming practices, making their demand high and constant. 

Step 8. Branding and Marketing 

Branding and marketing increase your sales, maximizing your returns. You can easily brand your shop by writing a unique name that resonates with your location or target market.

In addition, collaborate with expert marketers to expand your reach online and physically. These professionals will help you develop an effective marketing plan to promote and advertise your business.

How Much Do I Need To Start an Agrovet Business In Kenya?

To start an Agrovet business in Kenya, you will pay for the following:

  1. Business permit and licenses – Kshs 10,000 to Kshs 30,000
  2. Rent – Kshs 10,000 to Kshs 50,000
  3. Inventory – Kshs 100,000 and above
  4. Equipment and construction – Kshs 10,000 to Kshs 50,000
  5. Staff salaries – Kshs 50,000 
  6. Marketing – Kshs 50,000 and above

So, the total initial capital is between Kshs 250,000 and Kshs 500,000. Do not be limited by these figures; you can start a large Agrovet business with more than the stated maximum amount.

Also Read:

Frequently Asked Questions

1. What Are The Fastest-Moving Items in Agrovet Business?

The fastest-moving products in an Agrovet business include the following:

  • Seeds
  • Fertilizer
  • Animal feed
  • Knapsacks
  • Herbicides
  • Pesticides
  • Farm inputs

2. What Services Can I Offer in Agrovet Business?

Here are some of the services you can combine with agricultural products:

  • Veterinary and agricultural consultancy
  • Farming consultancy
  • Farming training programs
  • Bull semen and artificial insemination services


Agrovet business in Kenya is a lucrative venture. However, you must fulfill certain prerequisites to enjoy its massive returns. 

Some of the crucial things you need to run a successful agro vet include a strategic location, legal documents, experienced staff, reliable suppliers, and fast-moving stock items.

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Written by Alex

Written by Alex

I have passion in helping people Make, Manage, Multiply & Protect Wealth.Download my Free Guide to Financial Freedom >>[ GET IT HERE]<<